Ads24 is the leading sales and marketing division of integrated and innovative advertising solutions across over 100 newspaper titles and digital platforms.



Mass Market Titles

Media mostly consumed by the mass market is 1st: TV (67.5%) and 2nd Newspapers (61.3%). Ads24 mass market titles reach 68% of the LSM 4-7 newspaper readers. These readers are worth R43.5 billion a month.


Afrikaans Titles

11.4 Million people can read and understand Afrikaans, Ads24 Afrikaans newspapers collectively reach 2.4 million Afrikaans readers. 88% of our Afrikaans newspaper readers read no other newspaper.


Sunday Titles

Ads24 Sunday Newspapers are bought weekly by 573 843 people and read by 6.1 million people. 62% of Ads24 Sunday newspaper readers rank newspaper as being a very important medium, 20% agree that it’s the most important.


Local Titles

Our bouquet of over 91 local titles reach 4.6 million people across all regions in South Africa. Compass24 readers on average earn R6 703pm and 23% earn R20,000 pm or more.

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We know your Local Area

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Source: AMPS 2013 Main Branded AB (Jan 2013-Dec 2013)
Compass24 2013
Effective Measure 01-29 June 2014

Total audience reach in South Africa


We are also Digital

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News Room

Impressive spending power of the Mass Market

Ads24 titles are perfectly positioned to target this dynamic audience The mass marketor middle market LSM 4-7 has a wealth of opportunity to target for the savvy marketer. There are a number of myths that seem to persist about this market. One of these may be that this market is impoverished and therefore not worth […]

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Ads24 commends local newspaper title tame TIMES readers for giving back to the community

Media24’s local newspaper title tame TIMES, based in Alberton, teamed with a local church,Hope in Jesus Ministries, to give back to the local community.tame TIMES had been calling on their readers for a month for donations of soup mix, bread, blankets, old clothes, shoes and cash, and two bakkie-loads of goods were donated to the […]

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The Witness makes history

The Witness will be making South African media history in producing two distinct newspapers, in two different formats within a single production cycle. The Durban Witness is changing to tabloid format, and will be easily distinguished from the Pietermaritzburg Witness, which will remain in broadsheet format. Advertisers can reach almost the whole of Kwa-Zulu Natal […]

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City Press, Daily Sun and Sunday Sun sponsor MOST Awards

Media24 newspapers City Press, Daily Sun, and Sunday Sun, have supported the MOST Awards since 2010, and are committed to the quest for excellence in sales professionalism. South Africa’s media agencies, media owners, and advertisers participate in the annual national survey conducted by independent research house Freshly Ground Insights (FGI) on behalf of Wag the […]

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