Media24's newspapers to national advertisers and media agencies.
Our power as a media sales house is evident in the reach we can offer advertisers in almost every major market segment in the country. This includes an astonishing unduplicated 70% reach of the total newspaper readership market as measured in AMPS.
The Ads24 bouquet of daily newspapers reaches 71% of the total daily newspaper readership market, with Daily Sun alone representing 51% of the segment. Our weekly newspapers represent 57% of the total weekly newspaper offering and our Sunday newspapers reach 63% of the total Sunday reader market.
The Ads24 product offering (excluding digital platforms and community newspapers) reaches 35% of the LSM 4-7 market and 42% of the LSM 8-10 market in South Africa.
In addition to the 5 Sunday newspapers, 4 Saturday newspapers, 8 daily newspapers and a multitude of community titles, Ads24 offers national advertisers integrated newspaper and digital opportunities via the newspaper websites, mobisites and tablet applications.
Ads24 was recognised by the industry as the leading newspaper sales unit in South Africa, taking home the coveted MOST! Awards Best Newspaper Sales Team in 2011