Gender

Male
44%
Female
56%

Average
household income

Average: R16,820

Average
personal income

Average: R8,093

If you are interested in other publications that target this community, look at

Source: PAMS 2017 / Effective Measure June / ABC / Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      470,448

      AIR

      493,000

      Combined UB’s

      1,179,492


      Social Engagement

      1,645,962

    • AIR
      493,000

      Circulation
      40,207

      Circulation
      Saturday

      53,694

      Language
      Afrikaans

      Frequency
      Daily

      Days
        Monday - Saturday

      Format
      • Broadsheet

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      894,602

      Mobile
      page views

      17,435,828

      Mobile
      visits

      3,904,582

      Mobile
      visit duration

      00:05:22


      Personal Computer

      PC
      UB's

      284,890

      PC
      page views

      5,211,988

      PC
      visits

      1,354,418

      PC
      visit duration

      00:06:32


      Combined

      Combined UB's
      1,179,492

      Combined page views
      22,647,816

      Combined visits
      5,259,000

      Combined visit duration
      00:06:08


      Social

      likes
      796,236

      followers
      840,356

      followers
      9,370

    Rates & Sizes

    Areas
    Nothern Cape, Southern Cape, Western Cape - Inland, Western Cape - Peninsula
    Section Publication Day Format BW FC
    Die Burger Wes Monday - Friday B/Sheet R123.00 R190.00
    Die Burger Oos & Wes Fri B/Sheet R161.00 R226.00
    Regular Supplements Western Cape Monday - Friday Tabloid R123.00 R190.00
    Die Burger Wes Saterdag Sat B/Sheet R119.00 R183.00
    Section FC Rates
    Front Page Solus (10 x 10) 45 200.00
    Page 3 Solus (15 x 10) 50 850.00
    Page 5 (20 x 10) 56 500.00
    Size Size Bracket Rate
    Tabloid 1 - 8 Pg R677.00
    Tabloid 8 - 16 Pg R677.00
    Tabloid 16 - 24 Pg R699.00
    Tabloid 24 - 32 Pg R721.00
    Tabloid 32 - 40 Pg R751.00
    Tabloid 40 - 48 Pg R768.00
    Tabloid 48 - 56 Pg R783.00
    Tabloid 56 - 64 Pg R813.00
    Insert Splits Exact Areas
    Cape Town Cape Town
    Boland Wellington, Paarl, Franschoek, Stellenbosch, Strand, Gordonsbaai, Somerset-Wes, Hermanus to Pearly Beach, Kleinmond, Pringlebaai, Rooi Els, Atlantis, Mamre, Worcester, Robertson, Ashton
    Platteland Malmesbury to Springbok, Upington, Grabouw, Botriver, Caledon, Bredasdorp, Struisbaai, Villiersdorp.
    Suid Kaap Riversonderend to Plettenbergbaai, Oudtshoorn to Prins Albert, Beaufort-Wes
    Eastern Cape Eastern Cape
    Premium Ad Unit Pixels CPM Rate (R)
    Desktop Leaderboard 728 x 90 R290.00
    Desktop Half Page 300 x 600 R375.00
    Desktop Medium Rectangle 300 x 250 R320.00
    Desktop Billboard 950 x 31; Expanding to 950 x 250 R500.00
    Mobile Top Banner 320 x 50 R100.00
    Mobile Billboard 300 x 250 R320.00
    Mobile App Top Banner 220 x 40, 320 x 50 R150.00
    Mobile App Billboard 300 x 250 R320.00
    Tablet App Leaderboard 728 x 90 R335.00
    Table App Halfpage 300 x 600 R335.00
    Tablet App Medium Rectangle 300 x 250 R335.00
    Desktop Homepage Takeover 1280 x 800; 728 x 90; 300 x 600; 300 x 250 POR
    Section Takeover All banners + background skin (728 x 90; 300 x 600; 300 x 250; 320 x 50 + 1440 x 900) POR
    Desktop Homepage Takeover 1280 x 800; 728 x 90; 300 x 600; 300 x 250 POR
    Mobile Homepage Takeover 300 x 50; 120 x 20 POR
    Desktop Mobile Homepage Takeover All available sizes POR
    Email Newsletter Medium Rectangle Available on request, please contact Ads24 POR
    Email Promo Mailers Available on request, please contact Ads24 POR
    Rich Media Options Available on request, please contact Ads24 POR
    Custom Solutions Available on request, please contact Ads24 POR
    Social Media Available on request, please contact Ads24 POR
    Content Opportunities Available on request, please contact Ads24 POR
    Desktop Retail Bar 12 products - 250 characters, URL, Pictures POR
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    2 days prior 12h00 1 day prior 12h00 1 week prior 2 to 4 working days prior WC: 5 Lynx Road, Paarden Island, 7405 (021) 514 5503
    2 days prior 12h00 1 day prior 12h00 1 week prior 2 to 4 working days prior EC: Ivor-Benn Close, William Moffet Drive, Fairview, Port Elizabeth (041) 503 6140
      • Gender

        Publication

        Male
        44%
        Female
        56%
        Source: PAMS 2017 / Effective Measure June / Facebook / Twitter / Intstagram
      • Gender

        Digital

        Male
        33%
        Female
        67%
        Source: PAMS 2017 / Effective Measure June / ABC / Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team:

      We bring our readers trusted news, authoritative opinion and entertainment through fine journalistic craftsmanship honed over more than a century of Die Burgers existence. Willem Jordaan, Editor: Burger