Gender

Women
48%
Men
52%

Average
household income

Average: R14,644

Average
personal income

Average: R7,221

If you are interested in other publications that target this community, look at

Source: AMPS 2015 AB / Effective Measure January/ Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      652,754

      AIR

      331,000

      Combined UB’s

      1,181,178


      Social Engagement

      1,325,883

    • AIR
      331,000

      Circulation
      50,258

      Language
      Afrikaans

      Frequency
      Daily

      Days
        Monday - Saturday

      Format
      • Broadsheet

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      1,707,138

      Mobile
      page views

      10,957,583

      Mobile
      visits

      2,835,137

      Mobile
      visit duration

      00:04:33


      Personal Computer

      PC
      UB's

      262,440

      PC
      page views

      1,578,954

      PC
      visits

      1,182,837

      PC
      visit duration

      00:01:32


      Combined

      Combined UB's
      1,181,178

      Combined page views
      14,977,142

      Combined visits
      4,017,974

      Combined visit duration
      00:05:07


      Social

      likes
      682,159

      followers
      638,101

      followers
      5,623

    ROP Rates

    Section Publication Day Format BW 1 Spot 2 Spot FC
    Die Burger Link Main Body, Sake & Sport Monday - Friday B/Sheet R146.00 R165.00 R182.00 R205.00
    Die Burger Oos Main Body, Sake & Sport Monday - Friday B/Sheet R46.00 R57.00 R66.00 R81.00
    Die Burger Wes Main Body, Sake & Sport Monday - Friday B/Sheet R111.00 R130.00 R149.00 R172.00
    Forum Thursday B/Sheet R146.00 R165.00 R182.00 R205.00
    Oop Kaarte Friday B/Sheet R146.00 R165.00 R182.00 R205.00
    Kuns Monday - Friday B/Sheet R146.00 R165.00 R182.00 R205.00
    Boeke Monday - Friday B/Sheet R146.00 R165.00 R182.00 R205.00
    Jip Monday Tabloid R146.00 R165.00 R182.00 R205.00
    Buite Burger Tuesday Tabloid R146.00 R165.00 R182.00 R205.00
    Versnit W/Cape Wednesday Tabloid R111.00 R130.00 R149.00 R172.00
    Motors Thursday Tabloid R146.00 R165.00 R182.00 R205.00
    Gesond W/Cape Thursday Tabloid R111.00 R130.00 R149.00 R172.00
    Landbou W/Cape Thursday Tabloid R111.00 R130.00 R149.00 R172.00
    Die Burger Link Main Body, Sake & Sport Saturday B/Sheet R140.00 R159.00 R175.00 R198.00
    Die Burger Oos Main Body, Sake & Sport Saturday B/Sheet R44.00 R54.00 R63.00 R78.00
    Die Burger Wes Main Body, Sake & Sport Saturday B/Sheet R108.00 R125.00 R141.00 R166.00
    Eiendomme / Property Saturday Tabloid R108.00 R125.00 R141.00 R166.00
    By Saturday Tabloid R140.00 R159.00 R175.00 R198.00

    Insert Rates

    Size Size Bracket Rate
    Tabloid 1 - 8 Pg R614.00
    Tabloid 8 - 16 Pg R614.00
    Tabloid 16 - 24 Pg R634.00
    Tabloid 24 - 32 Pg R654.00
    Tabloid 32 - 40 Pg R681.00
    Tabloid 40 - 48 Pg R696.00
    Tabloid 48 - 56 Pg R710.00
    Tabloid 56 - 64 Pg R737.00

    Splits

    ROP Splits Exact Areas
    Western Cape Western Cape
    Eastern Cape Eastern Cape
    Insert Splits Exact Areas
    Eastern Cape Eastern Cape
    Cape Town Cape Town
    Boland Wellington, Paarl, Franschoek, Stellenbosch, Strand, Gordonsbaai, Somerset-Wes, Hermanus to Pearly Beach, Kleinmond, Pringlebaai, Rooi Els, Atlantis, Mamre, Worcester, Robertson, Ashton
    Platteland Malmesbury to Springbok, Upington, Grabouw, Botriver, Caledon, Bredasdorp, Struisbaai, Villiersdorp.
    Suid Kaap Riversonderend to Plettenbergbaai, Oudtshoorn to Prins Albert, Beaufort-Wes

    Digital Sizes and Rates (Netwerk24)

    Premium Ad Unit Pixels CPM Rate (R)
    Leaderboard 728 x 90 R292
    Half Page 300 x 600 R376
    Medium Rectangle 300 x 250 R317
    Mobile Top Banner 320 x 50 R100
    Mobile Bottom Banner 320 x 50 R100
    Mobile Billboard 300 x 250 R317
    Desktop Billboard 950W x 31H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 950W x 250H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Homepage Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) RCPD By negotiation
    Section Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) RCPD By negotiation
    Interscroller 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb R500
    Filmstrip 300W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb R500
    Pull Down 728W x 90H pixels expanding to 728W x 380H pixels; Default GIF/JPG = 80kb max; 15 seconds max R500
    Cascade 980W x 250H pixels; Logo 300W x 180H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to Dimension 980W x 250H pixels; Logo 970W x 240H pixels; Default GIF/JPG = 80kb max; 15 seconds max; *7 day lead time R500
    Expander with video 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb max; *7 day lead time R500
    Filmstrip 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Portrait 300W x 1100H pixels; Default GIF/JPG = 39kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Pushdown 728W x 90H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 728W x 380H pixels; Default GIF/JPG = 80kb max; *7 day lead time R500
    Sidekick 300W x 600H pixels; Default GIF/JPG = 39kb max; 1; 5 seconds max; Expanding to 630W x 600H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Slider 950W x 90H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 980W x 550H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Wipey 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; mp4 - max 2mb R500
    Interscroller 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Click to Full Page Takeover 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 600W x 600H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb max; *7 day lead time R500
    Peeldown 310W x 310H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Peels to 1024W x 700H pixels; R500
    Sticky Banner 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; *7 day lead time R400
    Mobile Slider 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R600
    Store Locator 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R400
    Click to Download 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Facebook Share 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Coverflow 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Form ad 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Click to sms 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; *7 day lead time R550
    Wipey 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
      • Gender

        Publication

        Women
        48%
        Men
        52%
        Source: AMPS 2015 AB / Effective Measure January/ Facebook / Twitter / Intstagram
      • Gender

        Digital

        Female
        62%
        Male
        38%
        Source: AMPS 2015 AB / Effective Measure January/ Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team:

      We bring our readers trusted news, authoritative opinion and entertainment through fine journalistic craftsmanship honed over more than a century of Die Burgers existence. Willem Jordaan, Editor: Burger