Gender

Women
16%
Men
85%

Average
household income

Average: R11,490

Average
personal income

Average: R6,492

If you are interested in other publications that target this community, look at

Source: AMPS 2015 AB / Effective Measure February/ Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      5,897,704

      AIR

      3,362,000

      Combined UB’s

      1,489,049


      Social Engagement

      2,887,187

    • AIR
      3,362,000

      Circulation
      19,912

      Language
      English

      Frequency
      Weekly

      Days
        Wednesday

      Format
      • Tabloid

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      1,301,370

      Mobile
      page views

      31,028,776

      Mobile
      visits

      8,586,844

      Mobile
      visit duration

      00:04:42


      Personal Computer

      PC
      UB's

      187,679

      PC
      page views

      3,978,788

      PC
      visits

      931,264

      PC
      visit duration

      00:06:29


      Combined

      Combined UB's
      1,489,049

      Combined page views
      35,007,564

      Combined visits
      9,518,108

      Combined visit duration
      00:04:53


      Social

      likes
      2,263,138

      followers
      405,849

      followers
      218,200

    ROP Rates

    Section Publication Day Format BW FC
    Main Body Wednesday Tabloid R389.00 R389.00
    Editorial Branding Existing Property: Siyagobhoza Wednesday Tabloid R558.00 R558.00
    Editorial Branding Existing Property: Weekly Roundup Wednesday Tabloid R419.00 R419.00
    Editorial Branding Existing Property: Make Your Point Wednesday Tabloid R487.00 R487.00
    Editorial Branding Existing Property: Revolving Column Wednesday Tabloid R501.00 R501.00
    Editorial Branding Existing Property: In Touch with Wednesday Tabloid R697.00 R697.00
    Editorial Branding Existing Property: NFD Focus Wednesday Tabloid R501.00 R501.00
    Editorial Branding Existing Property: International Soccer Wednesday Tabloid R419.00 R419.00
    Editorial Branding Existing Property: Supporters' Noticeboard Wednesday Tabloid R419.00 R419.00
    Editorial Branding Existing Property: Editor's Column Wednesday Tabloid R419.00 R419.00
    Editorial Branding Existing Property: Player poster Wednesday Tabloid R836.00 R836.00
    Editorial Branding Created Content Wednesday Tabloid R558.00 R558.00

    Insert Rates

    Size Size Bracket Rate
    Tabloid 1 - 64 Pg R530.00

    Digital Sizes and Rates (SoccerLaduma.co.za)

    Premium Ad Unit Pixels CPM Rate (R)
    Leaderboard 728 x 90 R250
    Half Page 300 x 600 R292
    Medium Rectangle 336 x 280, 300 x 250 R234
    In Content PC 336 x 280, 300 x 250, 468 x 90 R250
    Top Banner Mobile 320 x 100, 320 x 50, 300 x 100, 300 x 50, 216 x 36, 168 x 28, 120 x 20 R167
    In Content Mobile 320 x 100, 320 x 50, 300 x 100, 300 x 50, 216 x 36, 168 x 28, 120 x 20 R209
    Billboard Mobile 320 x 250 R234
    Homepage Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x750) RCPD By negotiation
    Section Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x750) RCPD By negotiation
      • Gender

        Publication

        Women
        16%
        Men
        85%
        Source: AMPS 2015 AB / Effective Measure February/ Facebook / Twitter / Intstagram
      • Gender

        Digital

        Female
        14%
        Male
        86%
        Source: AMPS 2015 AB / Effective Measure February/ Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team: