Gender

Female
44%
Male
56%

Average
household income

Average: R15,705

Average
personal income

Average: R5,224

If you are interested in other publications that target this community, look at

Source: AMPS 2015 AB / Effective Measure September/ Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      749,279

      AIR

      940,000

      Combined UB’s

      300,271


      Social Engagement

      310,261

    • AIR
      940,000

      Circulation
      72,057

      Language
      Afrikaans

      Frequency
      Daily

      Days
        Monday - Friday

      Format
      • Tabloid

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      252,198

      Mobile
      page views

      1,958,764

      Mobile
      visits

      747,541

      Mobile
      visit duration

      00:03:16


      Personal Computer

      PC
      UB's

      48,073

      PC
      page views

      1,249,522

      PC
      visits

      213,037

      PC
      visit duration

      00:07:38


      Combined

      Combined UB's
      300,271

      Combined page views
      3,208,286

      Combined visits
      960,578

      Combined visit duration
      00:04:14


      Social

      likes
      288,297

      followers
      10,757

      followers
      11,207


      Website

    Rates & Sizes

    Areas
    Eastern Cape, Southern Cape, Western Cape - Inland, Western Cape - Peninsula
    Section Publication Day Format BW FC
    Son Combined Monday - Friday Tabloid R143.00 R238.00
    Son Wes Monday - Friday Tabloid R143.00 R226.00
    Son Oos Monday - Friday Tabloid R33.00 R66.00
    Section FC Rates
    Front Page Solus (10 x 8) 38 080.00
    Page 3 Solus (10 x 8) 28 560.00
    Page 5 (10 x 8) 23 800.00
    (Please consult Ads24 for availability on special positions)
    Size Size Bracket Rate
    Tabloid 1 - 64 Pg R570.00
    Size Size Bracket Rate
    Tabloid 1 - 64 Pg R 491.00
    Insert Splits Exact Areas
    Eastern Cape Eastern Cape
    Cape Town Cape Town
    Boland / Westcoast Platteland Malmesbury to Springbok, Upington, Grabouw, Botriver, Caledon, Bredasdorp, Struisbaai, Villiersdorp. BOLAND: Wellington, Paarl, Franschoek, Stellenbosch, Strand, Gordonsbaai, Somerset-Wes, Hermanus to Pearly Beach, Kleinmond, Pringlebaai, Rooi Els, Atlantis, Mamre, Worcester, Robertson, Ashton
    Southern Cape Riversonderend to Plettenbergbaai, Oudtshoorn to Prins Albert, Beaufort-Wes
    Premium Ad Unit Pixels CPM Rate (R)
    Desktop Leaderboard 728 x 90 R292
    Desktop Half Page 300 x 600 R376
    Desktop Medium Rectangle 300 x 250 R317
    Desktop Billboard 950 x 31; Expanding to 950 x 250 R500
    Mobile Top Banner 320 x 50 R100
    Mobile Bottom Banner 320 x 50 R100
    Homepage Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) POR
    Section Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) POR
    Rich Media Options Available on request POR
    Custom Solutions Available on request, please contact Ads24 POR
    Social Media Available on request, please contact Ads24 POR
    Content Opportunities Available on request, please contact Ads24 POR
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    2 days prior 12h00 1 day prior 12h00 1 week prior 2?4 working days prior WC: Paarl Coldset, 5 Lynx Road, Paarden Island, Cape Town, 7420 (021) 514 5503
    EC: Paarl Coldset, Ton Vosloo Media Centre, Ivor Benn Close, Cnr William Moffat Expressway, Fairview, Port Elizabeth, 6070 (041) 503 6140
      • Gender

        Publication

        Female
        44%
        Male
        56%
        Source: AMPS 2015 AB / Effective Measure September/ Facebook / Twitter / Intstagram
      • Gender

        Digital

        Female
        60%
        Male
        40%
        Source: AMPS 2015 AB / Effective Measure September/ Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team:

      In todays trend of consumers moving more and more to the digital consumption of news, Son is a shining light for old-fashioned journalism Andrew Koopman, Editor-in-Chief: Son