Gender

Female
44%
Male
56%

Average
household income

Average: R15,705

Average
personal income

Average: R5,224

If you are interested in other publications that target this community, look at

Source: AMPS 2015 AB / Effective Measure November / ABC / Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      753,426

      AIR

      940,000

      Combined UB’s

      279,148


      Social Engagement

      314,918

    • AIR
      940,000

      Circulation
      66,645

      Language
      Afrikaans

      Frequency
      Daily

      Days
        Monday - Friday

      Format
      • Tabloid

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      230,559

      Mobile
      page views

      2,010,285

      Mobile
      visits

      776,624

      Mobile
      visit duration

      00:03:20


      Personal Computer

      PC
      UB's

      48,589

      PC
      page views

      1,386,399

      PC
      visits

      251,804

      PC
      visit duration

      00:07:35


      Combined

      Combined UB's
      279,148

      Combined page views
      3,396,684

      Combined visits
      1,028,428

      Combined visit duration
      00:04:22


      Social

      likes
      292,556

      followers
      10,947

      followers
      11,415


      Website

    Rates & Sizes

    Areas
    Eastern Cape, Southern Cape, Western Cape - Inland, Western Cape - Peninsula
    Section Publication Day Format BW FC
    Son Combined Monday - Friday Tabloid R143.00 R238.00
    Son Wes Monday - Friday Tabloid R143.00 R226.00
    Son Oos Monday - Friday Tabloid R33.00 R66.00
    Section FC Rates
    Front Page Solus (10 x 8) 38 080.00
    Page 3 Solus (10 x 8) 28 560.00
    Page 5 (10 x 8) 23 800.00
    (Please consult Ads24 for availability on special positions)
    Size Size Bracket Rate
    Tabloid 1 - 64 Pg R570.00
    Size Size Bracket Rate
    Tabloid 1 - 64 Pg R 491.00
    Insert Splits Exact Areas
    Eastern Cape Eastern Cape
    Cape Town Cape Town
    Boland / Westcoast Platteland Malmesbury to Springbok, Upington, Grabouw, Botriver, Caledon, Bredasdorp, Struisbaai, Villiersdorp. BOLAND: Wellington, Paarl, Franschoek, Stellenbosch, Strand, Gordonsbaai, Somerset-Wes, Hermanus to Pearly Beach, Kleinmond, Pringlebaai, Rooi Els, Atlantis, Mamre, Worcester, Robertson, Ashton
    Southern Cape Riversonderend to Plettenbergbaai, Oudtshoorn to Prins Albert, Beaufort-Wes
    Premium Ad Unit Pixels CPM Rate (R)
    Desktop Leaderboard 728 x 90 R292
    Desktop Half Page 300 x 600 R376
    Desktop Medium Rectangle 300 x 250 R317
    Desktop Billboard 950 x 31; Expanding to 950 x 250 R500
    Mobile Top Banner 320 x 50 R100
    Homepage Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) POR
    Section Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) POR
    Rich Media Options Available on request POR
    Custom Solutions Available on request, please contact Ads24 POR
    Social Media Available on request, please contact Ads24 POR
    Content Opportunities Available on request, please contact Ads24 POR
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    2 days prior 12h00 1 day prior 12h00 1 week prior 2?4 working days prior WC: Paarl Coldset, 5 Lynx Road, Paarden Island, Cape Town, 7420 (021) 514 5503
    EC: Paarl Coldset, Ton Vosloo Media Centre, Ivor Benn Close, Cnr William Moffat Expressway, Fairview, Port Elizabeth, 6070 (041) 503 6140
      • Gender

        Publication

        Female
        44%
        Male
        56%
        Source: AMPS 2015 AB / Effective Measure November Facebook / Twitter / Intstagram
      • Gender

        Digital

        Female
        60%
        Male
        40%
        Source: AMPS 2015 AB / Effective Measure November / ABC / Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team:

      In todays trend of consumers moving more and more to the digital consumption of news, Son is a shining light for old-fashioned journalism Andrew Koopman, Editor-in-Chief: Son