Gender

Men
51%
Women
49%

Average
household income

Average: R11,478

Average
personal income

Average: R7,242

If you are interested in other publications that target this community, look at

Source: AMPS 2015 AB / Effective Measure December/ Facebook / Twitter / Intstagram
    • Effective Reach Opportunity

      411,151

      AIR

      168,000

      Combined UB’s

      973,786


      Social Engagement

      1,284,806

    • AIR
      168,000

      Circulation
      15,703

      Language
      Afrikaans

      Frequency
      Daily

      Days
        Monday - Saturday

      Format
      • Broadsheet

      Free/sold
      Sold

      Verification
      ABC

    • Mobile

      Mobile
      UB’s

      775,925

      Mobile
      page views

      3,870,549

      Mobile
      visits

      1,807,524

      Mobile
      visit duration

      00:00:57


      Personal Computer

      PC
      UB's

      197,861

      PC
      page views

      3,264,280

      PC
      visits

      923,173

      PC
      visit duration

      00:01:31


      Combined

      Combined UB's
      973,786

      Combined page views
      7,134,829

      Combined visits
      2,730,697

      Combined visit duration
      00:01:13


      Social

      likes
      657,508

      followers
      621,921

      followers
      5,377

    ROP Rates

    Section Publication Day Format BW FC
    Main Body, Sake & Sport Monday - Friday B/Sheet R63.00 R94.00
    Landbou Thursday Tabloid 8 R63.00 R94.00
    Vrydag Friday Tabloid 8 R63.00 R94.00
    Motors Thursday Tabloid 8 R63.00 R94.00
    Beroepe / Careers Monday - Friday B/Sheet R74.00 R105.00
    Tenders / Notices Monday - Friday B/Sheet R67.00 R94.00
    Leefstyl Thursday A4 Gloss Full Page - R8929.00
    Leefstyl Thursday A4 Gloss Half Page - R4636.00
    Volksblad Saterdag Main Body, Sake & Sport Saturday Tabloid 8 R43.00 R73.00
    Woongids / Property Saturday Tabloid 8 R43.00 R73.00

    Insert Rates

    Size Size Bracket Rate
    Tabloid 1 - 8 Pg R364.00
    Tabloid 8 - 16 Pg R437.00
    Tabloid 16 - 24 Pg R473.00
    Tabloid 24 - 32 Pg R509.00
    Tabloid 32 - 40 Pg R581.00
    Tabloid 40 - 48 Pg R617.00
    Tabloid 48 - 56 Pg R653.00
    Tabloid 56 - 64 Pg R726.00

    Digital Sizes and Rates (Netwerk24)

    Premium Ad Unit Pixels CPM Rate (R)
    Leaderboard 728 x 90 R292
    Half Page 300 x 600 R376
    Medium Rectangle 300 x 250 R317
    Mobile Top Banner 320 x 50 R100
    Mobile Bottom Banner 320 x 50 R100
    Mobile Billboard 300 x 250 R317
    Desktop Billboard 950W x 31H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 950W x 250H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Homepage Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) RCPD By negotiation
    Section Takeover All banners + background skin (728x90; 300x600; 300x250; 320x50 + 1440x900) RCPD By negotiation
    Interscroller 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb R500
    Filmstrip 300W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb R500
    Pull Down 728W x 90H pixels expanding to 728W x 380H pixels; Default GIF/JPG = 80kb max; 15 seconds max R500
    Cascade 980W x 250H pixels; Logo 300W x 180H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to Dimension 980W x 250H pixels; Logo 970W x 240H pixels; Default GIF/JPG = 80kb max; 15 seconds max; *7 day lead time R500
    Expander with video 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb max; *7 day lead time R500
    Filmstrip 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Portrait 300W x 1100H pixels; Default GIF/JPG = 39kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Pushdown 728W x 90H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 728W x 380H pixels; Default GIF/JPG = 80kb max; *7 day lead time R500
    Sidekick 300W x 600H pixels; Default GIF/JPG = 39kb max; 1; 5 seconds max; Expanding to 630W x 600H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Slider 950W x 90H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 980W x 550H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb; *7 day lead time R500
    Wipey 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; mp4 - max 2mb R500
    Interscroller 980W x 600H pixels; Default GIF/JPG = 80kb max; 15 seconds max; mp4 - 2mb; *7 day lead time R500
    Click to Full Page Takeover 300W x 600H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 600W x 600H pixels; Default GIF/JPG = 80kb max; mp4 - 2mb max; *7 day lead time R500
    Peeldown 310W x 310H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Peels to 1024W x 700H pixels; R500
    Sticky Banner 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; *7 day lead time R400
    Mobile Slider 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R600
    Store Locator 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R400
    Click to Download 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Facebook Share 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Coverflow 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Form ad 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
    Click to sms 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; *7 day lead time R550
    Wipey 320W x 50H pixels; Default GIF/JPG = 39kb max; 15 seconds max; Expanding to 320W x 416H pixels; *7 day lead time R550
      • Gender

        Publication

        Men
        51%
        Women
        49%
        Source: AMPS 2015 AB / Effective Measure December/ Facebook / Twitter / Intstagram
      • Gender

        Digital

        Female
        62%
        Male
        38%
        Source: AMPS 2015 AB / Effective Measure December/ Facebook / Twitter / Intstagram

      For a customised map or a breakdown by stores, please contact our sales team:

      If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart. Nelson Mandela