Average
household income

R15,867

Average
personal income

R6,742

If you are interested in other publications that target this community, look at:

Source: PAMS 2018 / Narrative June / ABC Q2 / Facebook Sept / Twitter Sept / Instagram Sept

    • AIR
      3,715,000
      Combined
      UB’s
      835,042
      Social
      Engagement
      2,131,385
    • AIR
      3,715,000
      Circulation
      22,263
      Language
      English
      Frequency
      Monthly
      Days
      • Mid-Month
      Format
      • Magazine
      Free/sold
      Sold
      Verification
      ABC
    • Mobile
      Mobile
      UB’s
      740,084
      Mobile
      page views
      8,714,111
      Mobile
      visits
      3,447,878
      Mobile
      visit duration
      00:02:40

      Personal Computer
      PC
      UB's
      96,130
      PC
      page views
      2,686,448
      PC
      visits
      597,256
      PC
      visit duration
      00:06:10

      Combined
      Combined UB's
      835,042
      Combined page views
      11,553,805
      Combined visits
      4,059,333
      Combined visit duration
      00:03:13

      Social
      likes
      1,481,370
      followers
      545,702
      followers
      165,819

      Website
    Size Standard Positions Rate Advertorials Rate
    DPS R 109,673 R126,126
    Full Page R 54,842 R63,063
    1/2 Page R 41,937
    1/3 Page R 36,645
    2/3 Page R 47,114
    1/4 Page R 31,416
    Section Rate
    Inside Front Cover DPS R 137,093.00
    Inside Front Cover FP R 68,555.00
    Inside Back Cover R 65,804.00
    Outside Back Cover R 76,776.00
    Insert Type Insert Size InsertRate 1000
    Loose Insert Single Page R 473.00
    Loose Insert 4 Page R 651.00
    Loose Insert 6 - 8 Page R 772.00
    Loose Insert 12 Page R 861.00
    Loose Insert 16 - 20 Page R 977.00
    Loose Insert 24 Page R 1,118.00
    Loose Insert 32 Page R 1,313.00
    Loose Insert 48 Page R 1,575.00
    Loose Insert 52 Page R 1,717.00
    Bound In Single Page R 572.00
    Bound In 4 Page R 782.00
    Bound In 6 - 8 Page R 929.00
    Bound In 12 Page R 1,071.00
    Bound In 16 - 20 Page R 1,181.00
    Bound In Subsribers (subject to postage where applicable) R 2,777.00
    Action Rate * Carrying Fee R 473.00
    Action Rate Machine / Hand Insertion (random) R 320.00
    Action Rate Machine/ Hand insertion (specific page) R 425.00
    Action Rate * Paste / Glue-on (specific page) R 998.00
    Action Rate Bagging (contributio R 273.00
    Action Rate Bagging (with hand insertion) R 1,008.00
    Issue Date On Sale Promo / Advertorial Booking Deadline Advertising Booking Deadline Advertising material Deadline Inserts to Printers
    Mar 2019 22 Feb 2019 14 Jan 2019 06 Feb 2019 11 Feb 2019 13 Feb 2019
    Apr 2019 22 Mar 2019 18 Feb 2019 06 Mar 2019 11 Mar 2019 13 Mar 2019
    May 2019 26 Apr 2019 18 Mar 2019 10 Apr 2019 15 Apr 2019 17 Apr 2019
    Jun 2019 24 May 2019 22 Apr 2019 08 May 2019 13 May 2019 15 May 2019
    Jul 2019 21 Jun 2019 13 May 2019 05 Jun 2019 10 Jun 2019 12 Jun 2019
    Aug 2019 26 Jul 2019 17 Jun 2019 10 Jul 2019 15 Jul 2019 17 Jul 2019
    Sep 2019 23 Aug 2019 15 Jul 2019 07 Aug 2019 12 Aug 2019 14 Aug 2019
    Oct 2019 20 Sep 2019 19 Aug 2019 04 Sep 2019 09 Sep 2019 11 Sep 2019
    Nov 2019 25 Oct 2019 16 Sep 2019 09 Oct 2019 14 Oct 2019 16 Oct 2019
    Dec 2019 22 Nov 2019 14 Oct 2019 06 Nov 2019 11 Nov 2019 13 Nov 2019
    Jan 2019 20 Dec 2019 18 Nov 2019 04 Dec 2019 09 Dec 2019 11 Dec 2019
    Size Type area (mm) Height & Width Trim (mm) Height & Width Bleed (mm) Height & Width
    DPS 240 x 372 276 x 420 282 x 426
    Full Page 240 x 186 276 x 210 282 x 216
    1/2 Page (Vertical) 240 x 93 276 x 105 282 x 111
    1/2 Page (Horizontal) 120 x 186 138 x 210 144 x 216
    1/3 Page (Vertical) 240 x 62 276 x 70 282 x 76
    1/3 Page (Horizontal) 80 x 186 92 x 210 98 x 216
    2/3 Page (Vertical) 240 x 124 276 x 140 282 x 146
    2/3 Page (Horizontal) 160 x 186 184 x 210 190 x 216
    1/4 Page 55 x 186 70 x 210 76 x 216
    Premium Ad Unit Pixels CPM Rate (R)
    Desktop Leaderboard 728 x 90 R290.00
    Desktop Half Page 300 x 600 R375.00
    Desktop Medium Rectangle 300 x 250 R320.00
    Mobile Top Banner 120 x 20 - 300 x 50 R100.00
    Mobile Billboard 300 x 250 R320.00
    Desktop Homepage Takeover 320 x 600, 728 x 90, 300 x 250, 1440 x 750 (background skin) R20,000.00
    Mobile Homepage Takeover 320 x 100, 300 x 100, 300 x 250 R45,000.00
    Desktop and Mobile Homepage Takeover All banners + background skin R50,000.00
    Section Takeover All banners + background skin POR
    Social Media Available on request, please contact Ads24 POR
    Rich Media Options Available on request, please contact Ads24 No additional cost
    Custom Solutions Available on request, please contact Ads24 POR
    Content Opportunities Available on request, please contact Ads24 POR
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    - - - - Paarl Media Cape, 10 Freedom Way, Milnerton, Montague Gardens (021) 550 2522
      • 3 715 000

        AIR

        22 263

        Circulation

        Race

        Gender

        Age

        Gender

        0%
        Female
        0%
        Male

        Age

        Sem

        Education

        Sem

        Education

        39% Matric
        4% Certificate
        4% Degree
        2% Postgrad

        Shopping
        Responsibility

        60%

        Average
        HH Income

        R15,867.00

        Average
        Personal Income

        R6,742.00

        HH Income

        Employment

        Province

      • Race

        Gender

        Race

        Gender

        10%
        Female
        90%
        Male

        Age

        Married Status
        • Single (55%)
        • Married (42%)
        • Divorced (3%)
        Home
        • Own (47%)
        • Rent (34%)
        • Other (19%)
        Decision Maker
        • Main (33%)
        • Joint (47%)
        • Someone else (20%)
        830 469 Unique Browsers
        5 Frequency
        84% Mobile Screen Type
        3 Page Depth
        3Min 36Sec Time Spent Per Visit
        4 437 896 Unique Visits
        13 724 227 Page Views

        Social Media

        HH Income

        Employment

        Province

      For a customised map or a breakdown by stores, please contact our sales team: