Shopping
Responsibility

66%

Average
household income

R17,639

Average
personal income

R9,885

If you are interested in other publications that target this community, look at:

Source: PAMS 2019 / Narrative June 2020/ ABC Q1 / Facebook June 2020 / Twitter June 2020 / Instagram June 2020

    • AIR
      89,000
      Combined
      UB’s
      2,041,406
      Social
      Engagement
      253,104
    • AIR
      89,000
      Circulation
      9,157
      Language
      Afrikaans
      Frequency
      Weekly
      Days
      • Fri
      Format
      • Broadsheet
      Free/sold
      Sold
      Verification
      ABC
    • Mobile
      Mobile
      UB’s
      1,818,884
      Mobile
      page views
      8,932,596
      Mobile
      visits
      4,978,234
      Mobile
      visit duration
      00:01:49

      Personal Computer
      PC
      UB's
      259,931
      PC
      page views
      5,392,563
      PC
      visits
      1,324,771
      PC
      visit duration
      00:06:29

      Combined
      Combined UB's
      2,041,406
      Combined page views
      14,340,390
      Combined visits
      6,316,788
      Combined visit duration
      00:02:47

      Social
      likes
      190,851
      followers
      61,188
      followers
      -

      Website
    Section Publication Day Format BW FC
    Die Burger Oos Fri B/Sheet R55.00 R98.00
    Burger Oos Supplements Sat B/Sheet R55.00 R98.00
    Size Size Bracket Rate
    Tabloid 1 - 8 Pg R732.00
    Tabloid 8 - 16 Pg R732.00
    Tabloid 16 - 24 Pg R756.00
    Tabloid 24 - 32 Pg R780.00
    Tabloid 32 - 40 Pg R813.00
    Tabloid 40 - 48 Pg R830.00
    Tabloid 48 - 56 Pg R847.00
    Tabloid 56 - 64 Pg R880.00
    Premium Ad Unit Pixels CPM Rate (R)
    Desktop Leaderboard 728 x 90 R290.00
    Desktop Half Page 300 x 600 R375.00
    Desktop Medium Rectangle 300 x 250 R320.00
    Desktop Billboard 950 x 31; Expanding to 950 x 250 R500.00
    Mobile Top Banner 320 x 50 R100.00
    Mobile Billboard 300 x 250 R320.00
    Mobile App Top Banner 220 x 40, 320 x 50 R150.00
    Mobile App Billboard 300 x 250 R320.00
    Tablet App Leaderboard 728 x 90 R335.00
    Table App Halfpage 300 x 600 R335.00
    Tablet App Medium Rectangle 300 x 250 R335.00
    Desktop Homepage Takeover 1280 x 800; 728 x 90; 300 x 600; 300 x 250 POR
    Section Takeover All banners + background skin (728 x 90; 300 x 600; 300 x 250; 320 x 50 + 1440 x 900) POR
    Desktop Homepage Takeover 1280 x 800; 728 x 90; 300 x 600; 300 x 250 POR
    Mobile Homepage Takeover 300 x 50; 120 x 20 POR
    Desktop Mobile Homepage Takeover All available sizes POR
    Email Newsletter Medium Rectangle Available on request, please contact Ads24 POR
    Email Promo Mailers Available on request, please contact Ads24 POR
    Rich Media Options Available on request, please contact Ads24 POR
    Custom Solutions Available on request, please contact Ads24 POR
    Social Media Available on request, please contact Ads24 POR
    Content Opportunities Available on request, please contact Ads24 POR
    Desktop Retail Bar 12 products - 250 characters, URL, Pictures POR
    ROP Booking Deadline ROP Material Deadline Inserts Booking Deadline Inserts Material Deadline Inserts Delivery Adress Inserts Delivery Contacts
    2 days prior 12h00 1 day prior 12h00 1 week prior 2-4 working days prior WC: Paarl Coldset, 5 Lynx Road, Paarden Island, Cape Town, 7420 (021) 514 5503
    EC: Paarl Coldset, Ton Vosloo Media Centre, Ivor-Benn Close, Cnr William Moffat Expressway, Fairview, Port Elizabeth, 6070 (041) 503 6140
      • Age

        Education

        33% Matric
        4% Certificate
        25% Degree
        2% Postgrad

        Employment Status

        Gender

        51%
        Female
        49%
        Male

        Household Income Detailed

        Personal Income Detailed

        Personal Income Groups

        Purchase Decision Status

        Race

        Region

        SEM Condensed

        SEM

      • Age

        Gender

        65%
        Female
        35%
        Male

        Internet Accessing From

        Marital Status

        Personal Income Detailed

        Purchase Decision Status

        Region

        Work Status

        Source: PAMS 2019 / Narrative June 2020/ ABC Q1 / Facebook June 2020 / Twitter June 2020 / Instagram June 2020

      For a customised map or a breakdown by stores, please contact our sales team: