SEGMENT
READERSHIP
10 830 000
WEBSITE UNIQUE
BROWSERS
5 994 682
NETWERK24 APP
69 370
-
69%
Use Smartphones -
31%
Buy products as a result of print advertising -
1.3X
More likely to book tickets on their phones -
2.5 Mil
Play games on their phones
Demographics
Gender
Age
HH Income
Digital
Gender
Age
HH Income
SEGMENT
READERSHIP
7 347 000
WEBSITE UNIQUE
BROWSERS
4 470 861
NETWERK24 APP
69 370
-
69%
Have children living in the house under 19 -
1 IN 4
Download music on their phones -
5 Mill
Looked for of bought clothes in the past 6 months -
25%
Consume sports and energy drinks
Demographics
Gender
Age
HH Income
Digital
Gender
Age
HH Income
SEGMENT
READERSHIP
9 131 000
WEBSITE UNIQUE
BROWSERS
4 107 930
-
2.4 Mil
Glance through print advertising to see if anything interests them -
39%
Access the internet several times a day -
2 in 3
Are responsible for day to day purchases -
48%
Consume coffee
Demographics
Gender
Age
HH Income
Digital
Gender
Age
HH Income